About Us: Our Philosophy
The team at InfoTrellis has delivered projects for the world’s most successful MDM-driven businesses. As the original architects of IBM’s sector-leading MDM platform, our founders worked on the first deployments of MDM, and are known for their expertise. MDM services aren’t just part of our business, they’re our entire focus.
As a result of our unrivalled knowledge, combined with the experience we have developed working with over 100 MDM clients, we know that there are four key imperatives that fuel a successful MDM strategy:
Business Drives Technology
It’s common sense, yet so often the roles are reversed, and suddenly you realize that technology is driving your business. Even when the simplest solutions can produce enviable business results, implementers let themselves be distracted by technical elegance, resulting in over-priced, delayed and unnecessarily complex solutions.
We strongly believe that business should drive technology, and judge each technical decision by its business benefit. We also believe that a powerful technology base is very important for a successful MDM solution, and strive to achieve a balance between technical excellence and both short- and long-term business goals.
Start Simple
We encourage you to create strong MDM foundations and grow your solutions to match your business needs. Too often, projects start with a complex and inflexible technology build. As a result of our project experience, we ask our MDM teams to deliver early and often to avoid any project surprises, and to keep you closely informed of progress. As we help you focus on each phase of your project, with all of the associated short-term concerns, we also ask you to think of the bigger picture, and constantly review the long-term consequences of the decisions you make.
Think Twice, Act Once
Customer, product and other master data are at the core of any company’s business. Once implemented, decisions about your MDM solution are not easy to undo. Some companies have learnt this lesson the hard way by selecting the wrong vendor product or making the wrong architectural decisions. Often they’d already spent millions of dollars and years in implementation.
Given the nature of CDI and MDM, and the implications of an incorrect decision, we believe in taking the time to do the necessary due diligence at the start of a project, and we only proceed with a strategy once we have consulted multiple internal and external stakeholders.
Leverage Your MDM Product
MDM products are complex applications, which often need to adapt to your unique business requirements. At some point, it will be necessary to decide whether to extend a feature or custom build one from scratch. Most implementation teams go for the build option for many reasons, the most common being lack of vendor product knowledge.
We believe that a successful MDM implementation should make full use of the product features you have purchased, to maximize your return on investment and to align the solution with the vendor's product roadmap. As a result, you’ll gain additional capability with little or no added cost and you’ll also reduce maintenance requirements.

