Big Data Analytics and augmented patient care

Why Big Data in Healthcare is so required?   Figure 1: Need for Big Data Analytics   “Data analytics” refers to the practice of taking masses of aggregated data and analyzing them to draw important insights and information contained in it. This process is increasingly aided by new software and

Anthrosegmentation: Using Big Data to Approach the Customer Like a Human Being

The availability of Big Data is changing the way companies interact with the people who make up their customer base, and changing it rapidly. Some of these changes are ones we’ve seen in an embryonic form for many years as CRM systems try to better collect and share information about